Sunbeam Analytics
We turn customer and employee feedback into actionable business insights.
Sunbeam Analytics is a customer insights and people analytics consulting firm. We design survey research, run Voice of Customer and employee listening programs, and translate what we hear into data-driven decisions that improve experiences, teams, and processes.
Book a discovery callExplore our services
Customer Insights ✦ Voice of Customer ✦ Survey Research ✦ Customer Personas ✦ Employee Listening ✦ People Analytics ✦ Process Improvement
For your customers
Customer Insights
Understand what your customers think, want, and experience, and turn that understanding into growth. Our customer research services span customer feedback analysis, customer experience research, and evidence-based persona work.
Customer Insights & Research
Customer research services that reveal what your customers think, want, and experience. From customer feedback analysis to full customer experience research, we deliver customer insights you can put to work.
Voice of Customer Programs
Build a Voice of Customer (VoC) program that never stops listening. We design VoC surveys, customer feedback programs, and post-purchase surveys, then analyze the results so every comment counts.
Customer Personas & Segmentation
Evidence-based customer persona development and customer segmentation research, built from real survey and behavior data rather than guesswork, so you know exactly who you serve and what they need.
For your people
Employee Insights
Grounded in I/O psychology, our employee insights consulting helps HR departments and People teams hear their workforce clearly, from employee engagement surveys to people analytics and organizational effectiveness.
Employee Surveys & Listening
Employee engagement surveys, employee experience research, and always-on employee listening programs that surface what your people need and where to act first.
People Analytics & Workforce Analytics
People analytics consulting that turns employee data into decisions. We connect employee feedback analysis with workforce analytics so leaders see the full picture, not just the scores.
Organizational Effectiveness & Development
Organizational research and organizational effectiveness consulting for teams navigating growth or change. We bring the evidence, you lead the change with confidence.
Where the two meet
Research that works across both
The most powerful insights come from listening to customers and employees together. These services connect both sides of the business.
Survey Research & Design
Survey consulting from question one to final report, for customer surveys and employee surveys alike. Our survey design services cover research design, data collection, survey analysis, and clear, plain-language recommendations.
Data-Driven Process Improvement
Process improvement consulting powered by feedback. We use customer and employee data to find exactly where workflows break down, then help you redesign them for operational efficiency.
☀
Anyone can collect feedback. Turning it into insight is the craft.
Data-driven decision making starts with asking the right questions of the right people. Sunbeam brings survey research rigor and I/O psychology grounding to every engagement, so your customer insights and employee insights lead somewhere: better products, better workplaces, better processes.
How an engagement works
1
Design the research
We define what you need to learn and design surveys and studies that actually answer it.
2
Collect the data
From customer feedback surveys to employee listening, we gather responses people actually want to give.
3
Analyze and find trends
Rigorous survey analysis and feedback analysis surface the patterns hiding in your data.
4
Turn findings into action
You get recommendations, not just reports: clear next steps tied to business and people outcomes.
Ready to see your business in a new light?
Tell us what you're trying to learn about your customers, your employees, or your processes. We'll show you how research and insights can get you there.
Start the conversation